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Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in search engines via the ‘natural’ or un-paid (‘organic’ or ‘algorithmic’) search results. The importance of SEO is brought to bear by the fact that the number 1 position on a search engine results page receives 42% of clicks (compared to the number 2 position which receives 3.5 times less). As Duane Forrester, one of Instant E-Training’s instructors, said “SEO needs to be baked into a product, not slapped on like icing after the cake is baked”.
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Access On-Demand Video Library

Access our growing library of SEO training videos and learn everything about sitewide optimization, on-page optimization, off-site optimization and more!

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Enroll in our Certification Program

Proud to present industry's unique hands-on, project based certification SEO training complete with quizzes, assignments and more. A complete immersive experience!

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