There are many well-known personalities in the Search Engine Optimization (SEO) industry but one of the most well-known among all the well-known personalities is the lovely Rae Hoffman. Rae Hoffman has created a niche for herself in the industry by being one of the handfuls of female SEO’s in the industry as well as possessing some great repertoire of work. One of the areas in SEO she is really looked up to is Link Building. So, we recently caught up with her to get some of her expert insights on Link Building. Learn more about Link Building

Did you know that 1 out of every 6 searches on Google is local in nature? Did you know that Google recently increased its local business listings on local search queries to about 10 listings? With so much importance on local search now it is very natural for us to also pay attention to local landing pages to convert our visitors efficiently. Local landing pages are unique compared to regular search landing page as they need to look very “Local” since they need to look like a business in your neighborhood. Read more on Local Search Landing Pages

One of the earliest website for the SEO industry was Search Engine Watch. And Search Engine Watch has just brought in Jonathan Allen as its brand new Director. Jonathan Allen is one of the smartest viral marketing experts you would ever meet in the SEO industry and we were lucky enough to get this opportunity to chat with Jonathan Allen. Watch Jonathan talk to us about Creating Viral Content for Building Links